HotelTonight arrives in Australia
Last minute booking app HotelTonight has finally gone live in the Australia market, five years after the company was formed.
The US based firm has signed up 100 hotels in Sydney and Melbourne so far and plans a major PR campaign around the country.
It is one of the most popular hotel booking apps in the US travel sector with 13 million downloads and says more than 100,000 Australians have already used the service to book last minute rooms during their international travels.
The app offers discounted rates of up to 50% for last minute rooms and can be booked up to seven days in advance.
"We are really excited to be leading the mobile revolution in the global and Australian hotel booking industry," said HotelTonight Asia Pacific regional director Stefan Cordiner
"We like to shake things up for people and make travelling a little more spontaneous and we think Australia is ready for our brand.".
The app now covers 500 cities worldwide and the Australia launch is seen as a stepping stone to expand in Asia Pacific.
This will put it in direct competition with the fast growing HotelQuickly last minute booking app, a similar service which is focused only on the Asia Pacific Region.
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Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
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