Hurricanes don’t deter visitors

Sunday, 22 Feb, 2005 0

Despite last year’s hurricanes, the state of Florida reported record numbers of visitors.

Visit Florida said 76.8 million people came to the Sunshine state in 2004, or about 3% more than the previous year.

Said spokeswoman Vanessa Welter:

“That was a record.” The state has been steadily increasing in visitors since a brief dip in 2001, she added.

To keep visitors coming this summer, the state’s tourist arm, Visit Florida, is spending $4.75 to market the area.

The marketing is necessary to “reassure travelers that Florida is a safe, sunny and welcoming destination,” said Gov. Jeb Bush. That’s particularly the case from June through November, which is the hurricane season.

Report by David Wilkening



 

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