Hyatt partners to launch new sporty lifestyle hotel

Friday, 28 Feb, 2022 0

Hyatt Hotels Corp has teamed up with ANTA Sports Products Co., Ltd. to introduce the first FILA-branded hotel.

FILA is an iconic sportswear brand established over a century ago.

FILA House Shanghai, the world’s first FILA-branded hotel, joins the JdV by Hyatt collection.

The hotel will be part of the new Shanghai headquarters of ANTA Group and is expected to open by 2024.

The development spans five independent buildings, housing the HQ, shops, food and beverage outlets and the hotel.

It is the first time FILA China has expanded into the lifestyle hotel space.

“We are thrilled to be working with ANTA Group and FILA China to develop the first FILA HOUSE hotel. We look forward to welcoming guests, locals and a new generation of FILA fans.”

ANTA Group owns and manages the Italian sportswear brand in China.



 

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Ray Monty



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