Lower in-resort prices make up for fall in sterling

Tuesday, 15 Jul, 2019 0

Lower prices in many family favourite European destinations will more than compensate for the recent fall in sterling, according to Post Office Travel Money.

Resort prices have fallen in more than half the European resorts surveyed for the Post Office’s Family Holiday Report.

Bulgaria and Turkey remain the smart choices for holidaymakers planning trips to Europe, while the Costa del Sol and Algarve are best value in the eurozone.

Prices in restaurants, bars and shops are lowest in Sunny Beach, Bulgaria, down 14% since last summer, making it the best value of 15 destinations surveyed.

At just over £32 for a family meal for four including drinks together with the cost of a coffee, bottle of beer, glass of wine and soft drink, Sunny Beach is over a third cheaper than runner-up Marmaris, Turkey (£50).

Over the course of a week, wallet-watchers can expect to spend around £225 in Sunny Beach – over £100 less than the average that families spent on food and drinks.  By comparison, prices in Ibiza, Croatia (Zadar), France (Nice) and Italy (Sorrento) are over three times as high.

Other destinations were UK visitors will find a fall in meal and drink costs are Ibiza (£97, down 11%), Zadar (£97, down 0.5%) and Sorrento (£130, down 5.7%).

The biggest fall is in the Algarve, where food and drink has plummeted since last summer by almost a third (31.3%).  At less than £51, it is the cheapest of 11 eurozone resort areas surveyed.

Prices have also fallen by 9.5% in Playa de Palma, Majorca (£75) to make it sixth cheapest in the food and drinks barometer. Although the Costa del Sol (£66) remains lowest-priced of three Spanish destinations surveyed, this is 30% pricier than the Algarve.  

The cost of beach items varies significantly across 15 resorts surveyed. Marmaris is the cheapest place for fun in the sun at just £34.39, a year-on-year fall of around 11%.

The 10 beach items surveyed – including water rides, buckets and spades, mask & snorkel sets and ice creams – cost over 44% more in its closest competitors – Sunny Beach (£49.55) and Costa del Sol (£50.93).

The value available to families visiting Marmaris and other Turkish resorts has been boosted by a sterling surge that makes it worth around 20% more against the Turkish lira than last summer.

This means visitors can currently expect to receive around £83 extra in Turkish lira on a foreign exchange transaction of £500 at the Post Office.

As with meals and drinks, Post Office Travel Money researchers found that Beach Barometer prices have dropped in over half of the resorts surveyed.

Aside from Marmaris, the biggest falls have been in two of the more expensive resorts.   In Sorrento prices have dropped 12% to £92.82 and in Ibiza they are 17% lower than a year ago at £93.09. 

The highest premium on beach fun is in Nice (£106.01).  The 10 beach barometer items cost over three times as much in the South of France as in Marmaris.

However, while prices have risen only marginally in Nice – by 1.8% – there have been bigger increases in Greece and Croatia since last summer.

Families visiting Crete (£72.68) can expect to pay 13% more, while they are likely to pay 11% more for the 10 items in Porec, Croatia (£73.56).  

 

Lowest and highest Beach Barometer prices

 

 

Lowest Price

Highest Price

Bucket & Spade

Costa del Sol: £2.27

Porec, Croatia: £7.62

Inflatable lilo

Marmaris, Turkey: £1.45

Sliema, Malta: £15.38

Swimming goggles

Crete, Greece: £1.36

Sorrento, Italy: £10.92

Mask & Snorkel

Marmaris, Turkey: £3.63

Sorrento, Italy: £18.20

Suncream

Sunny Beach, Bulgaria: £2.42

Ibiza: £18.11

Insect repellent

Marmaris, Turkey: £1.44

Ibiza: £9.01

Ice-cream 

Marmaris, Turkey: 73p

Nice, France: £3.18

Sun-lounger

Marmaris, Turkey: Free

Nice, France: £15.47

Pedalo ride

Nice, France/Sorrento, Italy: £9.10

Limassol, Cyprus: £22.75

Banana boat ride

Marmaris, Turkey: £5.81

Nice, France: £27.30

Image by Amanda Martin from Pixabay



 

profileimage

Lisa

Lisa joined Travel Weekly nearly 25 years ago as technology reporter and then sailed around the world for a couple of years as cruise correspondent, before becoming deputy editor. Now freelance, Lisa writes for various print and web publications, edits Corporate Traveller’s client magazine, Gateway, and works on the acclaimed Remembering Wildlife series of photography books, which raise awareness of nature’s most at-risk species and helps to fund their protection.



Most Read

Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know

Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham

Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago

Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research

Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact

Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference

Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role

Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal

Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination

Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness

Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future

Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
TRAINING & COMPETITION
Skip to toolbar
Clearing CSS/JS assets' cache... Please wait until this notice disappears...
Updating... Please wait...