NYC attracts record-setting tourist counts
New York City saw a record-setting number of tourists last year with 46 million people visiting the city, up 5% from the year before.
The jump was largely due to visitors from other countries, who numbered an estimated 8.5 million — a growth of 17%,? according to city officials.
George Fertitta, chief executive of city tourism office NYC & Company, said the visitors were drawn by more than a favorable exchange rate and the city’s international marketing efforts.
”The city is more vibrant, cleaner and safer — and it’s just more exciting than ever before,” he said.
The portion of the city’s tourists who were from other countries had dwindled since the Sept. 11 attacks, and last year’s growth returned the ratio to pre-2001 levels, according to the AP.
NYC & Company has launched an overseas television, print and billboard campaign, and in 2007 it more than doubled its marketing offices overseas, targeting countries including China, Brazil and Canada.
New York is one of only a few US urban centers that did not see a drop in the number of overseas visitors between 2000 and 2006, according to the AP.
Mayor Michael Bloomberg says he wants the city to attract 50 million travelers each year by 2015.
Report by David Wilkening
Chitra Mogul
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