Operator triples sales team six months after trade-friendly move
Canadian Affair has tripled the size of its travel trade team following a successful first six months of sales to agents.
The operator commenced sales to the trade in October 2018, a move that has ‘exceeded expectations’ according to product and commercial director Lee Rogers.
He said: "Our first six months working with the travel trade have exceeded expectations, and we have started to build relationships with hundreds of agents across the UK."
To build on the success, Canadian Affair has appointed two travel trade sales executives to work with new travel trade manager Jane Fraser (pictured below left).
Helen Tate (pictured above, left) will be based in Devon, covering sales in the south west of England, and Stephanie Robertson will be based in the Greater Manchester area, with responsibility for driving sales in northern England.
Tate has over 30 years’ travel industry experience, much of it in senior sales roles at tour operators and agents including The Travel Corporation, Titan Travel and Travelworld.
Since 2000, Stephanie Robertson has held a range of travel industry sales and business development positions at companies including The Holiday Team, All Leisure Holidays, Insight Vacations and Trafalgar Tours.
They will report to travel trade manager Jane Fraser, who took up her role in February.
Fraser is a proven Canada sales specialist having spent 10 years as the UK’s travel trade representative for Destination British Columbia, developing and maintaining relationships with the travel trade, before joining Insight Vacations as sales manager.
She started her career at Thomas Cook Travel Management in 1992.
Throughout 2019, Canadian Affair is planning a wide range of activity for its travel trade partners, including roadshow events across the UK, and a series of fam trips to different parts of Canada to showcase its versatility and appeal as a holiday destination.
Lisa
Lisa joined Travel Weekly nearly 25 years ago as technology reporter and then sailed around the world for a couple of years as cruise correspondent, before becoming deputy editor. Now freelance, Lisa writes for various print and web publications, edits Corporate Traveller’s client magazine, Gateway, and works on the acclaimed Remembering Wildlife series of photography books, which raise awareness of nature’s most at-risk species and helps to fund their protection.
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