Oxford Ski Company buys luxury brand
Luxury ski specialistThe Oxford Ski Company has bought four-year-old Summit Retreats.
As a result of the acquisition, Summit founder Robin Quarrelle has joined The Oxford Ski team to drive sales and grow the company further.
Rupert Longsdon of The Oxford Ski Company said: "Our discerning clientele value our approach and knowledge and it is based on our honest and impartial advice we have built such an excellent relationship which has resulted in repeat business and referrals over the years.
"We were keen to take the business to the next level and our plans to expand and grow our client base further provided us with an excellent opportunity to acquire Summit Retreats which was particularly appealing as they shared the same values to ensure consistency in our approach and delivery."
Quarrelle founded Summit Retreats four years ago having spent numerous years in the ski industry both working in Verbier and the UK.
His expertise also extends to the luxury safari market working both in Africa and as a tour operator in the UK.
Longsdon added: "We’re excited with the direction we want to take the company forward together and with the experience and expertise of Robin, this will help grow The Oxford Ski Company’s share of the luxury ski market".
Linsey McNeill
Editor Linsey McNeill has been writing about travel for more than three decades. Bylines include The Times, Telegraph, Observer, Guardian and Which? plus the South China Morning Post. She also shares insider tips on thetraveljournalist.co.uk
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Phocuswright reveals the world's largest travel markets in volume in 2025
Higher departure tax and visa cost, e-arrival card: Japan unleashes the fiscal weapon against tourists
Cyclone in Sri Lanka had limited effect on tourism in contrary to media reports
Singapore to forbid entry to undesirable travelers with new no-boarding directive
Euromonitor International unveils world’s top 100 city destinations for 2025