Sustainable tourism awards longlist unveiled
Rail OTA, UK Destination and car-share scheme in longlist of prize contestants
Now in their fourth year, the Awards celebrate the achievements of pioneering travel initiatives in the UK, France and Belgium, which encourage people to adopt more sustainable ways of travelling, helping improve quality of life whilst reducing congestion, pollution, and CO- emissions.
In addition to prize money, winners are offered a package of benefits including a platform to promote their work; a short film showcasing the sustainable travel scheme, introductions to policymakers, potential funders and investors, as well as access to the prestigious Ashden Alumni network.
Nicolas Petrovic, Chief Executive of Eurostar, said; "Yet again we have been very impressed by the high calibre of entries. By celebrating the most innovative sustainable travel initiatives across the markets we operate in, we want to encourage more people to adopt environmentally friendly modes of transport, and really put sustainable travel in the spotlight."
The longlist is as follows:
UK
BikeRight! – Stimulating interest in sustainable travel through participatory initiatives.
Loco2 – A website to simplify the booking process for trains in Europe.
Reading Buses – Bus service which uses gas that is carbon neutral and sustainably sourced.
University of Exeter – Has implemented a wide range of incentives, measures and projects to encourage the uptake of sustainable and active modes of travel.
Visit Isle of Wight – Car free travel promotions and holiday experiences.
Yomp – Provides an online platform and supporting app proven to increase sustainable travel by engaging employees.
France
Les Bôites a Vélo – Collective in Nantes for businesses operating on cycles, which support each other and obtain commercial advantage by using box-bikes.
Mountain Wilderness – A programme to encourage the use of existing public transport to travel to and within the mountains.
Belgium
Province of West Flanders – Offers local business employees sustainable transport to test on their way to and from work.
Tapazz – Allows you to share a car with others when you’re not using it, by renting it out to the community.
The Eurostar Ashden Awards for Sustainable Travel are part of Eurostar’s Tread Lightly programme to reduce the business’ impact on the environment and encourage people to switch to more sustainable modes of transport. Since 2007, Eurostar’s Tread Lightly programme has made substantial progress towards a ‘ten point plan’ to reduce consumption, source responsibly and recycle and have successfully reduced CO- emissions per traveller journey by 15%.
For further information and to apply for a 2015 Eurostar Ashden Award for Sustainable Travel, visit http://www.ashden.org/apply/travel and to discover more about Eurostar’s Tread Lightly programme, visit http://www.eurostar-csr.com/en/
Valere Tjolle
This weeks special offers:
Valere
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
CCS Insight: eSIMs ready to take the travel world by storm
Germany new European Entry/Exit System limited to a single airport on October 12, 2025
Airlines suspend Madagascar services following unrest and army revolt
Qatar Airways offers flexible payment options for European travellers
Air Mauritius reduces frequencies to Europe and Asia for the holiday season