Virgin Atlantic Google Glass trial hailed a success
Virgin Atlantic’s six-week trial of wearable tech, including Google Glass and Sony Smartwatches, has been deemed successful, and is been mooted for a wide-scale launch .
The trial was focused on London’s Heathrow Terminal 3, for Virgin’s Upper Class passengers who were served by Google Glass wearing check-in staff.
Virgin partnered with aviation IT company SITA to develop an app for Glass and Sony Smartwatches, offering itinerary details, local weather and translated information.
"We are currently assessing the costs and benefits of rolling this out to the rest of our team in the Upper Class Wing and hope to make a decision soon," a Virgin spokesman told IT Pro website.
Google Glass has not yet received an official public launch, but was available in the US during a one-day sale last week.
The travel industry is taking a interest in the benefits of wearable tech and just last week, Starwood Hotels announced it has a Google Glass app for its SPG loyalty program in beta testing.
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Phocuswright reveals the world's largest travel markets in volume in 2025
Higher departure tax and visa cost, e-arrival card: Japan unleashes the fiscal weapon against tourists
Cyclone in Sri Lanka had limited effect on tourism in contrary to media reports
Singapore to forbid entry to undesirable travelers with new no-boarding directive
Euromonitor International unveils world’s top 100 city destinations for 2025