Visit Florida - TravelMole


About us
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Florida's tourism industry was responsible for welcoming 79.8 million visitors in 2020, a decrease from the record 131.4 million visitors in 2019 attributable to the COVID-19 pandemic. Based on the latest economic impact study, Florida visitors contributed $96.5 billion to Florida's economy and supported over 1.6 million Florida jobs in 2019.   Through this public/private partnership, VISIT FLORIDA serves more than 13,000 tourism industry businesses, including major strategic alliance partnerships with Busch Gardens Tampa, Disney Destinations, Hilton, LEGOLAND Florida Resort, SeaWorld Parks & Resorts Orlando and Universal Orlando Resort.   VISIT FLORIDA facilitates tourism industry participation in domestic and international travel trade and consumer shows, as well as media missions to the top global visitor markets. VISIT FLORIDA also works closely with travel agents, tour ...Read more
Company Name : Visit Florida
News & announcements
  • 06 Feb 25

    Partner News
    Visit Florida Announces Florida Huddle And Encounter 2026
      VISIT FLORIDA announced that next year’s Florida Huddle and Encounter will take place February ...Read more
  • 05 Feb 25

    NEWS
    Michelin Guide adds new Florida locations
    The MICHELIN Guide is expanding its selection in Florida with three new destinations being added ...Read more
  • 05 Feb 25

    NEWS
    Dana Young on Visit Florida tourism milestones
    Dana Young, President and CEO of VISIT FLORIDA, is set to stand down after six ...Read more
  • 08 Jan 25

    NEWS
    Culinary delights on Florida’s Space Coast
    Dining in Florida’s Space Coast is an experience to savor that will suit every conceivable ...Read more
  • 12 Dec 24

    NEWS
    Dana Young stepping down as Visit Florida chief
    Dana Young has shared plans to step down as President and CEO of VISIT FLORIDA. ...Read more
  • 14 Nov 24

    NEWS
    Florida summer tourist arrivals hit new record high
    Even two major hurricanes couldn’t keep Florida tourism down. The Sunshine State just posted record ...Read more
  • 07 Nov 24

    Partner News
    Florida Tourism’s Next Frontier: Dana Young on Expanding Beyond the Classics
      Dana Young, CEO of Visit Florida, shares insights into the state's evolving tourism strategy ...Read more
  • 16 Aug 24

    NEWS
    Florida posts best ever Q2 tourist arrivals
    The Sunshine State just recorded its best ever second quarter tourism numbers. Florida Governor Ron ...Read more
  • 20 May 24

    NEWS
    Florida just had his best quarter ever for tourism
    The Sunshine state just had the best quarter for tourist arrivals in its history. Florida ...Read more
  • 07 May 24

    NEWS
    Florida’s biggest pride celebration in St. Pete
    St. Pete/Clearwater is home to a jubilant, loud and proud LGBTQ+ population. They come together throughout ...Read more
  • 07 May 24

    Partner News
    Florida’s Tourism Boom: Dana Young Analyzes Surge in UK Visitors
      At IPW 24, Dana Young, the driving force behind Visit Florida, delves into the ...Read more
  • 26 Mar 24

    NEWS
    Wild swimming spots in Florida
    From the open sea to hidden springs, cenotes and canyons, there is nowhere better than ...Read more
VIDEOS
What's Up in Florida: Spring adventures
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