‘A room a second’ sold in Travelodge sale
Thursday, 24 Apr, 2009
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Travelodge claims to have recorded the highest ever number of UK hotel rooms sold in one day.
The budget chain sold more than 87,000 hotel rooms in its £9 sale in the last 24 hours.
One of the chain’s double or family rooms for four was selling every second for the first nine hours with the rest coming throughout the remainder the day.
At just before midnight Travelodge had sold 36,190 £9 rooms, 23,085 £19 rooms and 27,804 non-sale rooms.
UK managing director, Guy Parsons said: “Our £9 and £19 sales are usually very popular but yesterday was a massive day for us and the UK consumer.
“It is clear that many people are seeking a bargain in these more difficult economic times and we are able to provide it.
“Whilst trade is still challenging for everyone, it is very encouraging to see the UK traveller’s faith in our product and the wider Great British holiday offer.”
by Phil Davies
Phil Davies
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