United Kingdom
United States
Asia Pacific
CHTA AND ASTA team up to boost member benefits
The Caribbean Hotel and Tourism Association (CHTA) has strengthened its relationship with the American Society of Travel Advisors (ASTA).
The partnership is intended to generate closer collaboration in advocacy initiatives, information exchange, and cross-organizational membership.
Under the agreement, CHTA members will be offered a 50% discount to join ASTA, available through mid-July.
Further details can be found at https://caribbeanhotelandtourism.com/member-product-discounts.
Vanessa Ledesma, Acting CEO and Director General of CHTA said: “This is an enormously smart partnership, which gives our members direct access to ASTA, travel advisors, and the traveling public.”
“We are seeing an increasing trend in travelers’ booking behavior, in that they are relying on travel advisors more and more to help them make decisions. This trend gives CHTA members further opportunity to connect with more clients.”
Christina Salu, Membership Director of ASTA says it will help CHTA members generate new business leads and B2B opportunities and get a better understanding of the US travel market.
“CHTA members will be able to use the ASTA logo, be listed in ASTA’s member directory and gain access to ASTA’s global network of travel professionals, as well as benefit from discounts on products and events,” Ledesma said.
The two associations will collaborate on advocacy strategies to facilitate a speedy return to pre-pandemic levels of business.
Learn more about : American Society of Travel Advisors (ASTA) ( N. America )
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
Florida’s Tourism Boom: Dana Young Analyzes Surge in UK Visitors
Elliott Ferguson’s Vision: Elevating Washington DC’s Global Appeal
Empowering Travel Agents and Tour Operators: A Conversation with Go Nexus Group President
Expedia TAAP incorporates AI for their 100,000 registered agents
Travefy CEO & Founder Talks About Their Itinerary Management For Travel Professionals
MMGY’s Jonathan Sloan: A Tale of Triumph Amidst Adversity
Unlocking Opportunities: Viator Empowers Travel Agents with Innovative Tools and Expansive Offerings
Kazakhstan Explored: A Journey into the Unknown
Behind the Scenes of Vegas Tourism: Kelly Messina’s Insider Perspective
Preserving Mexico’s Beauty: A Conversation with Doris Patiño from Xcaret
Easton Wasinger Unveils Trawick: Affordable Travel Insurance with Exceptional Service
Deleted video
BA flight attendant taken off duty after boozy altercation
Passenger attempts suicide on Bangkok-London flight
Ship crew member arrested after stabbing attack
Report: Viking Sky outage could have been ‘one of the worst disasters at sea’
Spain hits Booking.com with record €530 million fine