DNATA relaunches tour brand Incredible Journeys

Dnata relaunches tour brand Incredible Journeys

Tuesday, 19 Mar, 2023 0

Dnata Travel Group has relaunched tour brand Incredible Journeys to the travel trade with a travel agent incentive

It launched a dedicated campaign spearheaded by the publication of an 84-page ‘Little Book of Incredible Journeys’ brochure.

It was sent to over 250 agencies last week, downloadable from www.goldmedal.co.uk.

The brochure contains over 30 curated tours selected by Incredible Journeys experts.

It marked the relaunch with a travel agent incentive.

Agents booking will be entered into a prize draw to win a holiday when making an Incredible Journeys booking until 14 May.

They simply have to email their booking reference to [email protected]

Bookings also entitle them to an improved Farebank Reward of up to £500 per booking.

Weekly prizes are also up for grabs by following the new dedicated @IncredibleJourneysAgents Facebook and Instagram pages.

During a soft launch phase, Incredible Journeys saw a 425% increase in bookings.

There was also as a 55% increase in average booking values.

The most popular region for bookings was Asia, followed by Africa and South America.

Dnata B2B MD, Simon Applebaum, said: “The relaunch is the next piece of the jigsaw as we strive towards our goal of offering agents a complete range of tailor-made product.”

“It perfectly complements Cruise Plus, Pure Luxury and our flagship Gold Medal brand.”

Learn more about :   Gold Medal | Incredible Journeys ( United Kingdom )  



TravelMole Editorial Team

Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.

Most Read

Florida’s Tourism Boom: Dana Young Analyzes Surge in UK Visitors

Elliott Ferguson’s Vision: Elevating Washington DC’s Global Appeal

Empowering Travel Agents and Tour Operators: A Conversation with Go Nexus Group President

Expedia TAAP incorporates AI for their 100,000 registered agents

Travefy CEO & Founder Talks About Their Itinerary Management For Travel Professionals

MMGY’s Jonathan Sloan: A Tale of Triumph Amidst Adversity

Unlocking Opportunities: Viator Empowers Travel Agents with Innovative Tools and Expansive Offerings

Kazakhstan Explored: A Journey into the Unknown

Behind the Scenes of Vegas Tourism: Kelly Messina’s Insider Perspective

Preserving Mexico’s Beauty: A Conversation with Doris Patiño from Xcaret

Easton Wasinger Unveils Trawick: Affordable Travel Insurance with Exceptional Service

Deleted video

Our emails to you has bounced travelmole.com Or You can change your email from your profile Setting Section

Your region selection will be saved in your cookie for future visits. Please enable your cookie for TravelMole.com so this dialog box will not come up again.

Price Based Country test mode enabled for testing United States (US). You should do tests on private browsing mode. Browse in private with Firefox, Chrome and Safari