First Class Holidays acquires African Pride
Manchester based long haul specialist First Class Holidays has added to new travel brands to its portfolio.
It has acquired The Knavesmire Travel Group which encompasses sister brands African Pride and Knighton Reeve.
The multimillion-pound deal was supported by investment partner PHD Industrial Holdings.
African Pride and Knighton Reeve offer tailor made holidays to Africa and the India Ocean.
African Pride was established 25 years ago.
Dan Gathercole, MD at First Class Holidays, said: “Our acquisition of African Pride reflects the determination to strengthen our current offering and market position.”
“We look forward to this next stage of growth for the team.”
The value of the deal has not been disclosed.
First Class Holidays has been recently expanding its offering, adding Southeast Asia.
It also recently announced Japan holidays via a partnership with Wendy Wu Tours.
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Related News Stories: First Class Holidays acquires African Pride First Class Holidays acquires African Pride and Knighton Reeve First Class Holidays acquires African Pride | Travel Weekly First Class Holidays bolsters portfolio with African Pride acquisition ... First Class Holidays acquires business behind African Pride and ... Supporting African Pride's journey with a successful sale to First ... Holidays operator expands into African market following acquisition ... African Pride (York) Company Profile 2024: Valuation, Investors ... First Class Holidays | LinkedIn PHD Industrial Holdings (@PHD_IH) / X
Learn more about : First Class Holidays ( United Kingdom )
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