TTF says QLD tourism review a winner
Queensland tourism will benefit from a streamlining of the state’s tourism network, according to peak industry group, Tourism & Transport Forum (TTF).
TTF’s National Manager, Tourism, Caroline Wilkie has welcomed the outcome of the independent statewide review and the new structure it recommends.
“The Queensland tourism industry faces a challenging task ahead in maintaining visitation to the state,†Ms Wilkie said.
“Rising fuel costs, exchange rates and changing consumer preferences of our major inbound markets will all continue to have flow-on effects for the Queensland tourism industry.”
“It is critical, now more than ever, that Queensland has the necessary foundations to deliver solid tourism marketing and product development to most effectively promote the state to international and domestic visitors.”
“The $3 million funding for investment in tourism product in partnership with local operators is a more practical and useful way to support businesses on the ground.â€
Ms Wilkie said the changes announced today by Queensland Tourism Minister Desley Boyle are welcomed by industry.
“It is evident that there must be increased focus on developing product and supply to meet the demands of visitors. We believe the announced strategy today goes a long way to meeting these needs,†Ms Wilkie said.
“TTF is confident the announced changes, which will see representatives from the Department of Tourism, Regional Development and Industry based within regions, will lead to increased private investment and to more productive partnerships between tourism operators/owners and the Government.”
“Consolidation of some of Queensland’s Regional Tourism Offices (RTOs) is now necessary to ensure that the industry has the strongest players representing the state.”
“The existence of smaller RTOs which lack the knowledge, expertise and funding to viably promote their region will only dilute the final tourism offering the state offers potential visitors.”
“We hope to see further consolidation of some smaller regional tourism organisations as this process progresses.”
“The announcement today gives Tourism Queensland a more clearly defined role with resources being focussed marketing the state.â€
A Report by The Mole
John Alwyn-Jones
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
TAP Air Portugal to operate 29 flights due to strike on December 11
Qatar Airways offers flexible payment options for European travellers
Airlines suspend Madagascar services following unrest and army revolt
Air Mauritius reduces frequencies to Europe and Asia for the holiday season
Major rail disruptions around and in Berlin until early 2026