TUI unveils vision for the future
TUI has unveiled its vision for the customer journey of the future in a new video.
The travel giant claims it is developing a holiday experience that will "know what you want before you do".
The video promises a range of technology innovations that will allow customers to:
– set up a holiday journal, based on the ideas and browsing history of everyone going on the trip
– get advice and tips from other TUI customers who have shared their holiday memories
– order anything they’ve forgotten, for example sun cream, on the way to the airport and have it delivered to their airline seat
– be in contact with resort reps 24 hours a day, seven days a week, from the moment of booking
– pay for souvenirs and other items in resort with a mobile phone and have the amount added to their hotel bill
– use a mobile device on arrival at the airport to get directions to the transfer bus
– receive daily weather reports and recommendations for sightseeing and activities while in resort
– send and store holiday photos to the holiday journal
– make special requests, like lactose-free ice cream, before the holiday.
** What do you think of the video? Do you think your customers want these innovations? Tell us your views by clicking on POST YOUR COMMENT below.
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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