UK hotels get £5m cash injection
A £5 million investment has been earmarked for developing Choice Hotels’ branded properties in the UK.
UK-based hotel company CHE Group, which holds the master franchise agreement for Europe from Choice Hotels International for brands Comfort, Quality, Sleep Inn and Clarion, is behind the investment.
The £5 million will be allocated to developing three key areas including acquisition of the leaseholds of six new Sleep Inn ‘ premium budget’ hotels, introducing conference facilities at up to 16 Quality hotels and installing air-conditioning in 1,000 additional rooms across the Quality portfolio.
The group and its franchisees launched a multi-million pound refurbishment programme across its four operating brands in the UK in 2002. Moe than £28 million had been invested by the end of 2003, according to CHE.
Chief executive David Cook said: “The current development plans are another positive indication of the Group’s determination to increase its already growing share of the mid-market and premium budget hotel sectors. These specific development projects were chosen in order to provide our clients with the very best service and value for money and to give the most effective return on investment to our shareholders.”
Report by Phil Davies
Phil Davies
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Global tourism exceeds 1.5 billion travelers announces UN-Tourism
Qatar Airways offers reduced timetable to over 60 destinations
WTTC global tourism reached record economic impact of 11 trillion in 2025
Hands In, UATP join forces for airline multi-card payments
Suspension of all regional trains in Catalonia following two new rail accidents in Spain