Airbnb inks destination marketing partnership with Grenada
Grenada is the latest Caribbean destination to sign a strategic partnership with home sharing platform Airbnb.
Grenada’s minister of tourism Dr. Clarice Modeste-Curwen signed a memorandum of understanding, which aims to drive the Grenada Tourism Authority’s marketing strategy for the tri-island destination of Grenada, Carriacou and Petite Martinique.
It will function as a collaborative framework between the GTA and Airbnb to target the growing sharing economy market in travel.
"Solidifying a strategic alliance with a global entity like Airbnb demonstrates our commitment to strengthening Grenada’s tourism sector by tapping into new segments of the industry and providing Grenadians with opportunities that stimulate our island’s economic growth," said Dr. Modeste-Curwen.
"We recognize that in order for the destination to remain competitive we must grow and evolve with the ever-changing travel landscape."
The pact was unveiled during the Caribbean Tourism Organization’s annual Caribbean Week.
In just a few months Airbnb has signed similar partnerships with Aruba, Jamaica and with the Caribbean Tourism Organization itself.
"We are proud to partner with Grenada and help create genuine experiences for travelers and new economic opportunities for Grenadians while highlighting local culture and heritage," said Shawn Sullivan, Airbnb’s public policy lead for Central America and the Caribbean.
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Phocuswright reveals the world's largest travel markets in volume in 2025
Higher departure tax and visa cost, e-arrival card: Japan unleashes the fiscal weapon against tourists
Cyclone in Sri Lanka had limited effect on tourism in contrary to media reports
Singapore to forbid entry to undesirable travelers with new no-boarding directive
Euromonitor International unveils world’s top 100 city destinations for 2025