Harding joins board of PR agency
Trevor Harding has joined the board at travel public relations and representation company Hills Balfour Synergy.
The former travel publisher and managing director, who retired last year, is also a non-executive director for travel recruitment company, C&M Group.
Hills Balfour managing director Amanda Hills said Harding would bring “contacts, exciting ideas and of course his own unique brand of ‘Harding Energy’.”
“After nearly 30 years in the travel industry, Trevor is extremely well known and respected and will be a huge asset to Hills Balfour Synergy,” she added.
“His appointment comes at a time when the company is determining an exciting new strategy for the future.
“Trevor’s extensive skills and knowledge of an ever changing travel trade marketplace will prove invaluable in this exciting chapter of our development.”
The agency represents NYC and Company, Visit Florida, Hawaii, North Carolina, Tourism Queensland, Tourism Malaysia, Abu Dhabi and more.
Harding is president of the Institute of Travel and Tourism (ITT), and has also served as chairman of the Pacific Asia Travel Association UK Chapter and president of the Chartered Institute of Marketing Travel Industry Group.
By Bev Fearis
Bev
Editor in chief Bev Fearis has been a travel journalist for 25 years. She started her career at Travel Weekly, where she became deputy news editor, before joining Business Traveller as deputy editor and launching the magazine’s website. She has also written travel features, news and expert comment for the Guardian, Observer, Times, Telegraph, Boundless and other consumer titles and was named one of the top 50 UK travel journalists by the Press Gazette.
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