Hays Travel invests in cruise booking app


Hays Travel invests in cruise booking app

Wednesday, 10 Jul, 2024 0

Hays Travel Group has invested in the first dedicated cruise booking app My Kind of Cruise – the world’s first cruise booking app, created by CEO Sefton Monk.

Dame Irene Hays said: “When we first met, we were so impressed by Sefton and his innovative approach – making the decision to invest in his growing business was the obvious next step.”

The app launches in 2022, and My Kind of Cruise has attracted over 300,000 users across mobile app, tablet, and web platforms.

It says over half are Millennials or Gen Z with repeat bookings averaging at 46%.

It streamlines the often complicated direct booking process enabling easy search and compare of big-name cruise operators.

Sefton Monk, founder and CEO of My Kind of Cruise, said: “As a tech consultant and cruise fan, I had seen a gap for an app that would simplify and modernise booking a cruise for young people, who are used to doing pretty much everything on their phone.”

Two Hays Travel directors – COO, Jonathon Woodall-Johnston, and Finance Director, Ken Campling – will join the My Kind of Cruise board to support their business growth ambitions.

“Our ambition is to move beyond the UK cruise marketplace and diversify our product offering to appeal to all sectors of the public, including those new to cruise,” Sefton added.

He says it is the world’s first fully bookable cruise app. 

Related News Stories:  British Travel Awards winners announced     Holiday Extras acquires Kent tech firm     The Impact of Anti-Tourism Protests and Regulations on Europe’s …     Intrepid Travel – TravelMole     Partner News – TravelMole     Fiji Airways joining oneworld as full member airline     Holiday Extras – TravelMole     Riviera Travel – TravelMole     Melbourne Airport owner appoints new chair     Visit Sweden – TravelMole    



Learn more about :   Hays Travel ( United Kingdom )  



 

profileimage

TravelMole Editorial Team

Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.



Most Read

Revolutionizing Mobile Connectivity: Boris Bijlstra on HUBBY eSIM

Capturing Glasgow’s Vibrancy: An Interview with Susan Deighan, Chief Executive of Glasgow Life

Lebua Hotel & Resorts: Rajan Khurana on Hospitality and Bangkok’s Charms

Sustainable Tourism and Growth: Insights from Chiravadee Khunsub from Tourism Authority of Thailand

Revolutionizing Travel: SmartSIM USA’s Dale Takio Unveils the Power of E Sims

TravelMole Interview with Hishan Singhawansa, Deputy CEO of Cinnamon Hotels & Resorts, Sri Lanka

Unveiling the Essence of Magari Tours: A Dive into Authentic Italian Experiences

Florida’s Tourism Boom: Dana Young Analyzes Surge in UK Visitors

Elliott Ferguson’s Vision: Elevating Washington DC’s Global Appeal

Empowering Travel Agents and Tour Operators: A Conversation with Go Nexus Group President

Expedia TAAP incorporates AI for their 100,000 registered agents

Travefy CEO & Founder Talks About Their Itinerary Management For Travel Professionals
TRAINING & COMPETITION

Our emails to you has bounced travelmole.com Or You can change your email from your profile Setting Section

Your region selection will be saved in your cookie for future visits. Please enable your cookie for TravelMole.com so this dialog box will not come up again.

Price Based Country test mode enabled for testing United States (US). You should do tests on private browsing mode. Browse in private with Firefox, Chrome and Safari