Trip.com, Saudi Tourism partner to promote tourism
Saudi Tourism has tapped Trip.com Group to promote the destination.
A MOU was signed by Trip.com CEO Jane Sun and Fahd Hamidaddin, CEO of the Saudi Tourism Authority.
They will launch joint marketing campaigns in several markets to drive awareness of the Kingdom, through global platforms, such as Trip.com, Ctrip, and Travix.
These markets include Australia, China, Germany, Indonesia, , Singapore, South Korea and the UK, among others.
In addition, both parties will also conduct capacity building and knowledge sharing initiatives, including digital payment solutions, sustainability, ticketing and training.
Data from Trip.com Group showed keen intent for Saudi Arabia in recent months.
From January to March 2023, the number of users searching for Saudi tourism products almost doubled compared to 2022.
Flight bookings to Saudi have also seen a significant increase.
Learn more about : Trip.com ( Asia Pecific )
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
Have your say Cancel reply
Subscribe/Login to Travel Mole Newsletter
Travel Mole Newsletter is a subscriber only travel trade news publication. If you are receiving this message, simply enter your email address to sign in or register if you are not. In order to display the B2B travel content that meets your business needs, we need to know who are and what are your business needs. ITR is free to our subscribers.

































Qatar Airways offers reduced timetable to over 60 destinations
Hands In, UATP join forces for airline multi-card payments
AirlineRatings reveals world's safest airline rankings for 2026
Vietnam warns airlines of possible flight reductions amid jet fuel shortages
Fliggy opens AI-powered travel bookings and developer tools