Hertz Group launches Thrifty car rental brand in Thailand
Monday, 16 Mar, 2016
0
Thrifty Car Rental has launched operations in Thailand, and plans further expansion throughout the country.
Thrifty, part of the global Hertz International Group, has partnered with local operator Paragon Car Rental to open in Bangkok and Pattaya.
"It is truly exciting for us to see Thrifty’s expansion to Thailand," said Michel Taride, Hertz’s group president.
"Already a much sought-after destination by millions of international travellers every year, the addition of low-cost airline routes to Thailand is expected to drive even further growth potential for the Thrifty brand."
The company says it wants to expand to up to seven new airport locations by the end of the year, including both Bangkok airports, Chiang Mai, Chiang Rai, Phuket, Koh Samui and Khon Kaen.
Partner Paragon Car Rental has a long relationship with Hertz Group in Thailand as the franchise partner for its numerous locations under the Hertz car rental brand.
"Having successfully operated Hertz Thailand for 13 years, we are now ready to step forward with an additional exciting adventure by launching Thrifty Thailand. Embracing Hertz’s multi-brand strategy will help us expand our market, and target additional customer segments," said Chartchai Panichewa, chairman of Paragon Car Rental.
TravelMole Editorial Team
Editor for TravelMole North America and Asia pacific regions. Ray is a highly experienced (15+ years) skilled journalist and editor predominantly in travel, hospitality and lifestyle working with a huge number of major market-leading brands. He has also cover in-depth news, interviews and features in general business, finance, tech and geopolitical issues for a select few major news outlets and publishers.
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Clearing CSS/JS assets' cache... Please wait until this notice disappears...
Updating... Please wait...
Qatar Airways offers flexible payment options for European travellers
Airlines suspend Madagascar services following unrest and army revolt
Digital Travel Reporter of the Mirror totally seduced by HotelPlanner AI Travel Agent
Strike action set to cause travel chaos at Brussels airports
Phocuswright reveals the world's largest travel markets in volume in 2025