Valere Tjolle 1945 -2021
Today we have to report the sad news that Valere Tjolle, the former editor of our Vision Sustainable Tourism Newsletter, has passed away at the age of 76.
Valere worked in the travel industry for over half a century and like many saw high and lows but, the past thirty years saw him dedicate his career to the promotion of sustainability in tourism. For many he was a mentor, for even more he was just a friend and an excellent bloke.
I last spoke to him at length about 6 months ago when I interviewed him for our YouTube channel about his book You Lucky People: The Story of Travel – the world’s most delightful and devastating industry. During the interview he explained his passion for Italy, food, sustainability and travel, all of which were evident when you met him.
His brown hat, outrageous socks, delicious cakes and pastries, wit, kindness, politics and humour are all things I personally will associate with him and all the things I will miss. He said six years ago ‘If we dont get sustainability we won’t survive. If we do then we will thrive’. Prophetic words that I am sure will be echoed in Glasgow over the next few weeks.
Our condolences to his family.
Graham McKenzie
Graham McKenzie
Graham has demonstrable history of working in the leisure, travel & tourism industry. 20 years leading one of the worlds leading online B2B travel publishers TravelMole , non-executive director of UK's leading Travel Brand agency designate.com. Strong professional with a BSc (Econ) focussed on Economics from London School of Economics and Political Science.
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
Valere Tjolle 1945 -2021 – Support
Today we have to report the sad news that Valere Tjolle, the former editor of our Vision Sustainable Tourism Newsletter, has sadly passed away at the age of 76.
Valere worked in the travel industry for over half a century and like many saw high and lows but the past thirty years saw him dedicate his career to the promotion of sustainability in tourism, For many he was a mentor for even more he was just a friend and an excellent bloke.
I last spoke to him at length about 6 months ago when I interviewed him for our YouTube channel about his book You Lucky People: The Story of Travel – the world’s most delightful and devastating industry. During the interview he explained his passion for Italy, food, sustainability and travel, all of which were evident when you met him.
His brown hat, outrageous socks, delicious cakes and pastries, wit, kindness, politics and humour are all things I personally will associate with him and all the things I will miss. He said six years ago ‘If we dont get sustainability we won’t survive. If we do then we will thrive’. Prophetic words that I am sure will be echoed in Glasgow over the next few weeks.
Our condolences to his family.
Graham McKenzie
Graham McKenzie
Graham has demonstrable history of working in the leisure, travel & tourism industry. 20 years leading one of the worlds leading online B2B travel publishers TravelMole , non-executive director of UK's leading Travel Brand agency designate.com. Strong professional with a BSc (Econ) focussed on Economics from London School of Economics and Political Science.
Vegas’s Billion-Dollar Secrets – What They Don’t Want Tourists to Know
Visit Florida’s New CEO Bryan Griffin Shares His Vision for State Tourism with Graham
Chicago’s Tourism Renaissance: Graham Interviews Kristin Reynolds of Choose Chicago
Graham Talks with Cassandra McCauley of MMGY NextFactor About the Latest Industry Research
Destination International’s Andreas Weissenborn: Research, Advocacy, and Destination Impact
Graham and Don Welsh Discuss the Success of Destinations International’s Annual Conference
Graham and CEO Andre Kiwitz on Ventura Travel’s UK Move and Recruitment for the Role
Brett Laiken and Graham Discuss Florida’s Tourism Momentum and Global Appeal
Graham and Elliot Ferguson on Positioning DC as a Cultural and Inclusive Global Destination
Graham Talks to Fraser Last About His England-to-Ireland Trek for Mental Health Awareness
Kathy Nelson Tells Graham About the Honour of Hosting the World Cup and Kansas City’s Future
Graham McKenzie on Sir Richie Richardson’s Dual Passion for Golf and His Homeland, Antigua
ADS PRO 
Phocuswright reveals the world's largest travel markets in volume in 2025
Higher departure tax and visa cost, e-arrival card: Japan unleashes the fiscal weapon against tourists
Cyclone in Sri Lanka had limited effect on tourism in contrary to media reports
Singapore to forbid entry to undesirable travelers with new no-boarding directive
Euromonitor International unveils world’s top 100 city destinations for 2025